Main content starts here.

Winners of 2017 O-CHA Pioneer Award

 

 

For the further development of tea, World Green Tea Association praises the person/group publicly for their effort, who contributed to the tea related excellent academic research, industrial technology or products and tea culture for the expansion of tea consumption.

2017, we have decided as follows.

Winners of each award

【Academic Research Award】

Excellent academic research related to tea

Monobe Manami

(Institute of Fruit Tree and Tea Science, NARO)

photo

Award-winning title

Research on immunostimulation of cold extract of green tea

Outline

The main functionality of tea is considered EGCG and hot water is suitable to bring out the EGCG of tea. Under this circumstances, she clarified the immunostimulatory effect of "EGC", and showed the effect can be more expected for tea brewed in cold water. Her research has been contributed to spreading cold brewed green tea.

 

【Industrial Technology/Product Development Award】

Development of excellent technologies and products related to tea production and consumption

Marketing department of Kirin Holdings Company, Limited

photo

Award-winning title

Expansion of the green tea drinking group by developing decaffeinated green tea beverages

Outline

There are some groups such as pregnant women and elderly people who have avoided drinking green tea due to the action of caffeine, but with the development of decaffeinated green tea beverages, it has become possible to drink green tea at any time regardless of physical constitution or physical condition. They contributed to the expantion of the green tea drinking group.

 

【Culture and Arts Award】

Outstanding achievements in tea culture and art

Iwama Machiko

photo

 

Award-winning title

"Chayakudogen" -A bridge from history to science-

Outline

Explaining the function of tea from the historical aspect as "Chayakudogen" (tea is medicine). This research, which is based on the history of old and new cutting-edge issues, is expected to guide young researchers in the future and develop.

 

【CHAllenge Award】

Ambitious efforts to drive the future of tea

Kyoto Obubu Tea Farms

photo

Award-winning title

Contribution to the spread of Japanese tea in an original way

Outline

They produce tea and sell them with the education for consumers. So far, 60 people from 17 countries have participated in the international intern program to learn Japanese tea at their tea farms, the graduates are actively working for tea industry in the world. Also, their tea-related activities are revitalizing Wazuka Town, which is suffering from a declining population.

Chamber of Tea Association of Shizuoka Pref.

photo

Award-winning title

Monthly "Cha", which has been a guidepost for the development of the Japanese tea industry for 70 years

Outline

For 70 years since its the first number in 1948, shortly after the WWII, it has never been suspended as a monthly magazine, and as a comprehensive specialized magazine related to tea production, distribution, and sales, it continues to disseminate information in line with the times in Japan. It contributes to the promotion of the tea industry.

 

photo

Award ceremony of 2017 O-CHA Pioneer Award (2018.3.19)